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Lead generation

Lead generation for Kerala businesses, through to the sale.

More enquiries is only half the job. We set up where leads come from, how fast they are answered, how they are followed up and how you can see which ones turned into customers.

The short version

We Are In Collective helps small and mid-sized businesses in Kerala generate leads and turn them into customers. We set up the sources, usually Google, Instagram, WhatsApp and your website, then the part most agencies skip: same-day replies, a simple CRM, follow-up reminders and a monthly view of which source brought paying customers.

Most leads aren't lost to competitors. They're lost to slow replies.

Businesses often ask for more leads when the real problem is what happens after the enquiry. Calls go unanswered, WhatsApp messages wait until the evening, and nobody follows up after the first quote.

We look at the whole path, from the ad or search to the first reply to the sale, and fix the weakest step first. Sometimes that is more ads. Often it is a faster reply and a follow-up routine.

What's included

What you get. Nothing padded.

  • Lead source setup. Google search ads, Instagram and Facebook lead ads, website forms and a WhatsApp button, chosen to fit the business.
  • Landing pages. One page per offer, fast on a phone, with one clear action.
  • Lead tracking. Every enquiry tagged with where it came from, so you know which channel pays for itself.
  • CRM setup. A simple pipeline your team will actually use, from new enquiry to won or lost, with reminders.
  • Reply and follow-up scripts. What to say in the first reply, the quote and the follow-ups, written for your business and your customers.
  • Monthly review. Enquiries, response time, conversion and cost per customer, with the one change to make next.
How it works

Five steps. In order.

  1. 01

    Map

    Where enquiries come from today, who answers them, and where they drop off.

  2. 02

    Fix the follow-up

    Reply times, scripts and a CRM before any extra money goes into ads.

  3. 03

    Add sources

    Ads and pages on the channels that suit your customers, starting small.

  4. 04

    Track

    Every lead followed from first click to sale.

  5. 05

    Improve

    Monthly review of what brought customers, and more budget behind it.

Is it right for you?

A good fit when…

  • You get enquiries but too few turn into customers.
  • You're spending on ads and can't tell what they bring in.
  • Your team replies late, or leads fall through the cracks.
  • You want steady enquiries instead of depending on referrals alone.

Not the right fit when…

  • You want a list of phone numbers to cold-call. We don't buy or sell data.
  • Nobody in the business can reply to enquiries on the same day. We'll help set that up first.

What it costs

Lead generation is priced as a setup project plus a monthly fee for running and reviewing it. Ad spend is paid directly to Google or Meta and is always separate. You get a fixed quote after we map how enquiries are handled today.

Questions people ask

Asked before, answered plainly.

Can you guarantee a number of leads?

No. Anyone who guarantees leads before seeing your business is guessing. What we promise is clear tracking, fast follow-up and honest monthly numbers.

Do we need a CRM?

If more than a handful of enquiries come in a week, yes. It can be very simple. We set up something your team will actually keep updated.

Do you handle the calls and WhatsApp replies for us?

We set up the process, scripts and reminders and train your team. The replies should come from your business, because that is who the customer wants to talk to.

Which is better for leads in Kerala, Google or Instagram?

Google usually works for people already looking for what you sell. Instagram works for creating demand and reaching people nearby. Most local businesses need both, in different proportions.

How soon do leads start?

Ads can bring enquiries within days of launch. The bigger gains usually come from fixing replies and follow-up, which shows up within the first month.

Another way we help
Branding

Brand strategy, identity and messaging for founders and owners across Kerala. We work out what the business should stand for first, then design how it looks, sounds and shows up.

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